Showcase: Project Overview
The primary logo should be used whenever possible. It combines the logomark and wordmark in a horizontal lockup.
Always maintain the minimum clear space as defined by the height of the mark element. Do not alter proportions, colours, or orientation.
Approved Variants
White
Black
Brand
WhiteBlackBrandFredoka
700
Quicksand
400
Aa
Aa
Headline
Every Detail Matters
&Glyph
Subhead
Crafting memorable impressions
Caption
Typography shapes perception
Paragraph
Good typography is invisible. Great typography is felt but never seen.
Small
The details are not the details. They make the design.
Fine print
Less, but better — Dieter Rams
Bold
Regular
Italic
Bold Italic
Introducing
Project Overview
Marketing
Everything your brand needs to stand out everywhere.